Silly for adults? How about kids?

I saw this video a few days ago and it really got me thinking, why do we push the 'pink is for girls,' 'blue is for boys' gambit? As a child, I played with dolls and barbies, but I also played with Lincoln Logs, Hot Wheels and Legos. I actually find it disturbing that Lincoln Logs now come in pink - supposedly geared towards girls. Some girls really like pink, so they'll dig those Lincoln Logs. Personally, I would have hated them. Why are we so set on defining kids by pink and blue? Walk into any store that sells toys, you have the pink aisles and the rough and tumble aisles. I know many little girls who love to play with action figures and Star Wars lightsabers and I know of many little boys who enjoy playing house and "cooking" in the kitchen. To them, it's perfectly natural until we, the adults, tell them otherwise. Why are parents so freaked out if their little boy wants to play with a doll? Corporations have not only done a good job segregating girls and boys toys, they've managed to convince us it's necessary. Perhaps, instead of giving your little girl a pink sand bucket or your little boy a blue one, ask them what color they'd like. Shouldn't that be what it's really about? Allowing them to pursue any toy or activity without defining it as "that's for girls" or "that's for boys."  Isn't it about time to honor both the masculine and the feminine that we all carry inside of us?  - Adrienne :)